Amused operate within the wagering & iGaming sector both in Australia and abroad. I joined the companies tech-arm (Black Stream) who specialise in end-to-end product creation in the SaaS space.

My role was (and is) to build out the design function within that wider tech team. Responsible for personal hiring, design team structures, product structures, processes and methodologies. Post the initial effort to establish a design team (comprised of researchers, animators/prototypers, UX, UI & design managers), we have been able to settle into a consistency that has allowed us to be efficient whilst maintaining quality.

FanHub (Genius Sports) deliver custom digital engagement products for just about every major league/sporting bodies/random shit in the world. With an eye on white label custom products... yeah wrap ya head around that one.

My role was to build out and support the design function. Responsible for personal hiring, design team structures, product structures, processes and methodologies.

After another brief stint freelancing I shuffled off to Sportsbet for a couple of years, initially as an Art Director I lead a handful of digital and social campaigns.

During my career I have spent some time contracting at various studios and agencies, these include Emote Digital, CHE Proximity, Fox Sports Pulse, Spike Creative & Whyfor.

I accepted a role as Art Director/Designer at Wilson Everard Advertising, an above the line agency branching into the digital space. Working alongside the four Creative Directors, my position involved a hands on approach to Art Direction. My role was to bridge the gap between the traditional and digital teams within the agency.

Mid 2009, I joined PARCA Advertising as a (young) Senior Designer, because there was no other. This position gave me the opportunity to work with a number of renowned Australian and international brands and I was responsible for producing, directing and designing both digital and traditional advertising campaigns, direct mail-outs (old school), email marketing, social media campaigns and a few websites.